Focus on small shelters
We met Sally Williams several years ago at the Catsbury Park Cat Convention in Asbury Park, New Jersey, and she struck us as very direct, focused and fully committed to making a difference in the world of animal rescue and cat welfare. At the time, she headed up a non-profit called The Brodie Fund. In 2022, Sally created a new non-profit called Mission Meow whose aim is to provide grants to small feline-centric nonprofits by combining business crowdfunding with individual donations.
With sponsorship from various businesses, Mission Meow is able to maximize their contributions and to direct the funds to places that truly create meaningful change for cats in need.
Sally approached Square Paws to sign on as one of the many business partnerships. And, when she mentioned the names of all the great people on her Board, folks that have been strong advocates for felines for many years, we were only too happy to be a part of her work!
Take a look at the intro video below and see what they’re up to at Mission Meow.org